Sometimes it is not always necessary to implement strategies for clients. Part of our holistic service offering includes:
Strategy development and planning
Training of staff for internal management
Consulting services for on- going facilitation
When looking at all the elements of digital media, it can all be a little daunting. sometimes we find ourselves swirling around in circles with all the ideas in the room. So if you just need a partner to write your strategy and then allow you to go on your merry way and implement it with any service provider you like, we can do that.
Many companies like to keep all their services and knowledge in- house. SOC understands the need for businesses to own the resources that manage marketing services. We therefore offer a service of training staff in all the different areas of digital media.
We build customised training sessions for clients but the current training programs offered are as follows:
Holistic digital marketing: 2 day course covering everything from the history of the internet through to the latest forms of digital media. This course incorporates the entire SOC model at a high strategic level.
Search Engine Optimisation: 1 day course looking at SEO in depth and how to apply it to your business. At the end of this course a full strategy is developed for the company and is ready to be implemented.
Social media: 1 day course taking an in-depth look into the 3 main social media platforms namely Facebook, Twitter and LinkedIn. At the end of this course a full strategy is developed and is ready to be implemented.
Consulting/Digital media planning:
Many brands need an expert to consult on media strategy and to implement the best plan for the company. In many cases a direction is lacking and the fundamental knowledge and research still needs to be done in order for an effective plan to be implemented.
Digital media planning is a mixture between strategy as well as budget allocation and a roll out schedule for the digital media plan. This service is a key differentiator for SOC.